GOODBELLY PROBIOTICS
GoodBelly Probiotics is a line of probiotic beverages.
Conducted a deep dive into the GoodBelly brand to determine brand manifesto, positioning, target consumer, and brand voice. Collaborated to create in-depth brand book and style guide detailing this work and all visual aspects of the brand.
My role included packaging design concepts and production, marketing collateral, digital and social ads, website design updates, POS materials and trade show graphics
GOODBELLY PROBIOTICS
GoodBelly Probiotics is a line of probiotic beverages.
Conducted a deep dive into the GoodBelly brand to determine brand manifesto, positioning, target consumer, and brand voice. Collaborated to create in-depth brand book and style guide detailing this work and all visual aspects of the brand.
My role included packaging design concepts and production, marketing collateral, digital and social ads, website design updates, POS materials and trade show graphics
WNC MAGAZINE
Design and production of high-end, nationally distributed, regional magazine based in Asheville, NC.
My role included designing page layouts and advertisements, researching photography to accompany articles, assisting in planning and implementing photo shoots, color correcting, retouching, and preparing images for print.
